We want to get as many people as possible to celebrate British flowers – and social media is a great tool to raise awareness and connect with other florists. Our plan is simple: if every Flowers from the Farm member and supporter of British Flowers Week posts about it, we will raise awareness in a major way.

That’s where you come in. On Monday 16 June, we’re encouraging everyone to post about their British flower. It might look like this: 

@britishflowersweek launches today and to celebrate, here’s my favourite British flower.

[FLOWER NAME] is [charming appearance/sweet scent/seasonal bloom – customise this based on the flower]. Every time I see one, it makes me think of [personal note, memory or tradition].

Running from 16–22 June 2025, #BritishFlowersWeek unites florists, flower growers and flower lovers with an exciting programme of talks, tours, workshops and exhibitions.

Want to learn more about British flowers? Follow #BritishFlowersWeek which takes place from the 16–22 June 2025 via @british.flowers.week.

We have launched instagram.com/british.flowers.week as the main platform for the week, and we will also be active on instagram.com/flowersfromthefarm. Please tag these accounts and use the hashtag #BritishFlowersWeek as we’ll be reposting images shared with us throughout the event.

Other ideas for posts might include:

• Meet the grower: Share your story about who you are and what excites you about British flowers.
• Behind the scenes: People want to know about what the daily life of someone in the floristry industry is like. Consider showing your regular routine and career trajectory to date.
• Promote your event: Give people advanced warning about when your event is taking place, exactly what will be involved and how they can join.

Hashtags for Instagram: #BritishFlowersWeek #BritishFlowersWeek2025 #FFTF

Accounts to tag: @flowersfromthefarm @marketflowers @FFTF

British Flowers Week has grown in social traction each year and we hope to encourage more conversations surrounding the industry than ever before. Using the power of the platforms you have already, bring British flowers to the attention of the media and general public this June.

As you know, awareness is key to business success, and hosting events is a fantastic way to increase awareness locally.

Send out a press release to your local papers. (If your a member don’t forget to utilise our PR toolkit).

When sharing to social media please use these tags to ensure a wider reach:#BritishFlowersWeek and #BritishFlowersWeek2025 #FlowersFromTheFarm #FFTF @flowersfromthefarm and @marketflowers @FFTF in your posts on social media as we will be re-sharing content throughout the week.

If you are a current member of Flowers from the Farm you can add your event directly onto our events page here